How Actionable Audio Ads are putting brands in our mouths and brains
At an event about the future of audio, it was only right to do a deep dive into smart speakers and the advertising opportunities they present.
Actionable audio ads, which consumers interact with by speaking, have only been active for around two years but are already revolutionising how brands communicate with their audiences.
Demi Abiola, investment business partner at mSix&Partners, was joined by a panel of industry experts to talk all things ears, brains, and brands at the Future of Audio Europe.
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