Actionable TV Ads

Actionable TV Ads- What and Why?

Actionable TV Ads are on-screen ads that encourage the viewer to engage with their Voice Assistant (Alexa, Google Assistant) after viewing the television ad, to complete a brand’s advertising campaign goal, using voice transactions, lead gen, or delivering an engaging brand experience.

• Encourage viewers to engage with their Alexa smart device(s) via a custom call-to-action for a fully customizable, two-way conversation
• Produce or optimize your existing CTV video ad creative to fit your campaign needs.
• Determine the success of your CTV campaign with custom reporting around user engagement for end-to-end attribution
• No integration required
• Our tracking pixel runs with your CTV creative and we share our reporting dashboard to show live engagement data.

The Problem

Lagging behind more mature digital channels e.g. Display

Say It Now’s Solution

A technology platform to deliver ad campaign engagement and attribution using voice