Say It Now Training: Learn more about Actionable Audio Ads and our work at Say It Now
Want to learn more about Actionable Audio Ads and our work at Say It Now? Then our training is perfect for you!
The first session will be free of charge and held on Thursday 26th May 2022 from 15:00-17:00. You can attend in person at our Hammersmith offices or online via Zoom.
You’ll learn about the rise of Voice assistants like Alexa, Google Assistant and Siri, as well as how to maximise the power of audio through Actionable Audio Ads, along with the key findings from our latest research study. We’ll share creative and operational best practices, and how you can optimise your campaigns to ensure your ads will meet your objectives and drive results.
Still don’t know if this is right for you? This training is for anyone interested in how to incorporate voice assistants into their campaigns. You may be a creative or planner and wish to learn best practices to build voice as a meaningful landing surface for your campaigns.
If you’re visiting on the day, the training will be followed by nibbles, drinks and conversation.
Spaces are limited and we expect to fill up quickly, book your free ticket now for the 26th May. Don’t worry if you can’t make it that day, there are two more training sessions; 8th Sep and 24th Nov.
Here’s the agenda for the training:
Landscape
• The rise of audio, voice and birth of AAA
• Market insight
• Live examples
• Behaviour and Benchmarks
Neuro Insight research feedback
• What happens in the mind
• Attention
• Retention
Actionable Audio Ad creative best practice
• Anatomy of an Actionable Audio Ad
• The golden path in skill
• Project process and flow
Sonic Branding
• Sonic branding 101
• Process
• Implementation
Bringing it all together
• Crafting the perfect brief
• Designing an award winning response
• Reporting