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Interactive audio ads could make it easier for marketers to see what’s working

Tuesday, April, 12th 2022

Our CEO, Charlie Cadbury features in this piece by Morning Brew on how smart speakers offer opportunities for voice interactivity in advertising. Interacting with an audio ad is the equivalent of clicking online, essentially offering real-time information about not only what creative is most effective, but also when it’s most effective.

UK charities to benefit from donations via smart speaker

Tuesday, March, 1st 2022

Net Imperative covered the launch of Donate Now in a full feature listing the charity donation launch partners NSPCC, Macmillan Cancer Support, RNIB, Global’s Make Some Noise & Crisis. Read the full story here.