Media Unscripted – The future of Actionable Ads

Agnieszka (Annie) Krukowska has forged a career building and leading innovation teams through Sky, BBC, IPG, Publicis with a growing focus on CTV and the new doors it can open.

Annie is launching a new interview series in September and she was keen to launch with a deep dive into Actionable Ads, we covered The Vision of Voice-Activated Ads, The Shift Beyond CPMs and a look ahead towards a 2030 view.