Alexa Everywhere, Why Voice, Why Now?

On 20th March, amidst the beginnings of a global shutdown we hosted an event bringing together our partners Amazon, Vodafone, DAX, Safe Hands to talk about opportunities for conversational channels over the next decade.

Marysia Chance, Head of EU Developer & Industry Marketing at Alexa Everywhere came along to give some clear insight about how and why now is the time to be creating Alexa Skills, the uptake of the Alexa platform to date and future trends for Alexa.

We are living in a post smart speaker era where the next environments people will be engaging with their voice assistants are on the go in their cars with products like Alexa Auto and out and about in their ears using smart ear buds.

This ability to meaningfully delegate tasks to our voice assistant will change our relationship and free up our time. She talks about how to find the right kind of Alexa developer agency to work with and how to think about building your company’s first Alexa Skill.

See her entire talk here:

Marysia leads the Industry and Developer Marketing team for Alexa at Amazon in Europe. The team is responsible for inspiring, supporting and enabling developers and brands to bring their content to Alexa across both Amazon and third party devices. When not building out new marketing programs for the community Marysia loves to read and spend time with her family over good food and wine.