Alexa, Launch JD Williams

Get summer-ready with JD Williams!

JD Williams first Actionable Audio Ad is live. With summer around the corner, get a sneak peek into the latest fashion and homewares that JD Williams has to offer.

Users need to say “Alexa, Launch JD Williams,” to receive a link to their phone to browse the JD Williams website or latest deals. 

Give it a go, say “Alexa, Launch JD Williams.”

Listen to the audio ad below:

Listen to the skill interaction below:

Benefits to the brand:

  • Increased brand awareness for JD Williams
  • Bypass all search competitor bids by linking straight to the relevant website page
  • Increased website traffic
  • End-to-end measurements in the audio space
  • Instant engagement via a voice-activated call-to-action
  • Access to our live data dashboard that allows tracking of the campaign performance from the moment it goes live

Benefits to the consumer:

  • Hands-free completion of the call to action 
  • Convenience- link is sent straight to their phone to browse the JD Williams website
  • Non-disruptive user flow- the listener does not have to stop what they are doing to engage with the ad