Alexa, launch Subway UK

We have partnered with Subway to launch their first Actionable Ad®.

Subway has a tasty offer that you do not want to miss out on!

50% off foot longs in June!

BY saying “Alexa, launch Subway UK”, users can download the Subway Reward app where they will receive 50% off for the month of June.

Give it a try, just say “Alexa, launch Subway UK” 

Listen to the audio ad below:

Listen to the skill interaction below:

Benefits to the brand:

• Increased brand awareness and consideration
• Generate app downloads
• End-to-end measurements in the audio space
• User Acquisition via audio
• Instant engagement via a voice-activated call-to-action
• Access to our live data dashboard that allows tracking of the campaign performance from the moment it goes live

Benefits to the consumer:

• Hands-free completion of the call to action 
• Convenience- link to download the Subway app is sent straight to their phone via the relevant app store
• Non-disruptive user flow- the listener does not have to stop what they are doing to engage with the ad
• Access to exclusive discounts and offers that Subway is running