Alexa, Open easyJet Holidays
Book your dream holiday with easyJet’s Big Orange Sale.
We have partnered with easyJet to launch their first Actionable Audio Ad campaign.
easyJet has various sales and discounts to help you book your next holiday without it costing you an arm and a leg. From package holiday offers to flight discounts, they are sure to have the perfect offer for booking your next holiday.
Listeners can receive a link directly to their phone to browse the easyJet website to learn more about the Big Orange Sale.
Say goodbye to endless searching and say: “Alexa, Open easyJet holidays.”
Listen to the audio ad below:
Listen to the skill interaction below:
Benefits to the brand:
- Increased brand awareness of easyJet
- Allows easyJet to stand out against its competitors given the high competition within the airline carrier industry
- Bypass all search competitor bids by linking straight to the relevant website page.
- Increased website traffic
- Stay at the forefront of consumer consideration by using a high-impact format.
- End-to-end measurement in the audio space
- Instant engagement via voice-activated call-to-action
- Access to our live data dashboard allows tracking of the campaign performance from the moment it goes live
Benefits to the consumer:
- Hands-free completion of the call to action
- Convenience- having a link sent straight to their phone to the specific webpage
- Non-disruptive user flow- the listener does not have to stop what they are doing to engage with the ad.