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Alexa+ smart speaker with voice, shopping, booking and payment icons, illustrating how Say It Now turns audio advertising into immediate, measurable consumer action.

Alexa+ Just Changed What an Ad Can Do. Here’s What That Means for Advertisers

For twenty years, the audio ad has had one job: interrupt, inform, and hope. You’d hear a spot on the radio, in a podcast, or…

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Dark blue Say It Now graphic announcing a “New Alexa+ Update”. It features an Amazon Echo-style smart speaker, audio waveforms and a one-page Alexa+ briefing. Highlighted statistics include 600m+ active Alexa endpoints globally, 97% Alexa+ capable, 2x more conversations reported on Alexa+ and 11 markets live today. The headline message reads: “Alexa+ is a more capable impression.”

New 1 pager Alexa+ update

We’ve created a new one-page Alexa+ update to give partners a view of what is changing and why it matters for audio advertising. The headline…

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Landscape infographic showing rapid growth in UK radio listening via smart speakers. RAJAR data shows weekly listening rising from 101 million hours in Q1 2022 to 195 million hours in Q2 2026, a 93% increase. Smart speakers’ share of all UK radio listening rose from 9.9% to 18.7%, while weekly reach increased from 15.7% to 27.5% of the UK population. Commercial radio smart-speaker listening reached 22.1% in Q2 2026. The infographic explains that smart-speaker impressions are different because they are delivered on connected, voice-enabled devices in the home, can turn listening into measurable interaction and action, and generate richer signals for testing, optimisation and performance measurement. Headline: “UK smart speaker radio listening has nearly doubled since 2022.” Source: RAJAR/Ipsos/RSMB.

Smart Speaker listening trends in the UK – RAJAR Report Q2 2026

Radio listening on smart speakers has consistently risen by double digits YoY for the past 5 years and shows no sign of slowing down. Smart…

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What advertising leaders talked about in Cannes 2026

Every June, the industry decamps to the French coast. So when Say It Now took a microphone onto La Croisette for its “Cannes 2026 in…

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