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UK Govt. ‘Media First’ with voice enabled TV ads
This is the first time the UK Govt. has used voice enabled or ‘Actionable TV Ads’. This builds on the successes of earlier voice enabled…
‘Test & Learn’ offer from DAX & Say It Now
In a recent RAJAR Report it was noted than now about 21% of all commercial radio stations are listened to via smart speakers. However, are…
Peek Inside Say It Now’s Data Studio
What if you could optimise your voice campaign mid flight, and see goal conversion climb the following week? That’s exactly what clients are doing inside…
Agentic Advertising: What Effect The Rise of AI/Voice Assistants Will Have On The Advertising Ecosystem
What & Why Changes Are Happening And How To Protect Your Career The advertising industry is undergoing a fundamental shift as artificial intelligence (AI) assistants…